Superfood Market Analysis: Size, Share, and Forecast

Superfood Market Overview

The health benefits associated with superfoods is the primary factor expected to contribute to the growth in superfood market size through 2022. Health-conscious consumers are inclined toward nutritious food with a minimum intake of calories and since superfoods have the potential to increase lifespan and reduce the risk of chronic diseases, customers will be more inclined to purchase superfood.

One of the largest segments within this industry is the super seeds segment. A significant growth in the vegan population is creating increased demand superfoods including light snack foods containing high nutrition content like watermelon seeds, quinoa seeds, hemp-based food products, pumpkin seeds, and chia seeds. We forecast the watermelon seeds market, in particular, to witness very strong growth through 2022. Other insights provided in Technavio’s superfood market report include:

Superfood Market Insights

  • Increase in purchase through online platforms is an emerging trend in the food space. With a rise in e-commerce businesses across the globe, vendors in the superfoods industry have immense potential to increase the visibility of their products and drive profitability. This trend is being fostered by the “buy it now” attitude among consumers that is contributing toward the growth of the superfood market.
  • Superfoods are gaining traction due to the numerous health benefits associated with these products. Superfoods increase the metabolic rate, prevent cardiovascular diseases, diabetes, and boost weight loss, and thus the growing number of new product launches is one of the key trends that will gain traction in the superfood industry.
  • We forecast that the superfood-based packaged snacks market will witness considerable growth owing to the demand observed for superfood based packaged snacks in numerous countries across the world. This is encouraging vendors to introduce new products in the superfruits and edible seaweed-based snacks sector.

Superfood Market Share and Segmentation

Within our superfood industry research, we provide deep insights into the market landscape, its segments, and their market share. Our research experts segment the superfood market by product type and application. By product type, the superfruits segment accounts for the largest market share. We forecast this segment to continue leading the way through 2022, however, its market share will decrease, losing ground to the superseeds and seaweed segments.

Our superfood market segmentation research offerings include:

  • Superfood Market by Products
    • Superfruits and vegetable market
      • Pomegranate superfruit market
      • Blueberry superfruit market
      • Cranberry superfruit market
      • Acai superfruit market
      • Mangosteen superfruit market
      • Citrus superfruit market
      • Berries superfruit market
      • Apples superfruit market
      • Bananas superfruit market
      • Grapefruit superfruit market
      • Cantaloupe superfruit market
      • Cherries superfruit market
      • Dragon fruit superfruit market
      • Grapes superfruit market
      • Kiwi superfruit market
      • Plums superfruit market
      • Avocados superfruit market
      • Tomatoes superfruit market
      • Papayas superfruit market
      • Pumpkin & pumpkin seeds superfruit market
      • Watermelon superfruit market
      • Pineapple superfruit market
      • Spinach market
      • Almonds market
      • Beets market
      • Beans market
      • Cauliflower market
      • Lentils market
      • Salmon market
      • Broccoli market
      • Oatmeal market
      • Kale market
    • Super seeds market
      • Chia Seeds market
      • Hemp Seeds market
      • Pumpkin Seeds market
      • Sunflower Seeds market
      • Flaxseeds market
      • Wheat Germ market
      • Mustard seed market
      • Pepita market
      • Sesame seed market
    • Super grains market
      • Millet grain market
      • Kamut grain market
      • Buckwheat grain market
      • Teff grain market
      • Amaranth grain market
      • Barley grain market
      • Bulgur grain market
      • Freekeh grain market
      • Quinoa (Kinwa) grain market
    • Edible seaweed market
      • Red algea market
      • Brown algea market
      • Green algea market
        • Fucales market
        • Ectocarpales market
        • Kelp market
    • Super cereal market
      • supercereal, corn soya bean (CSB+) market
      • Supercereal plus, Corn-Soya Blend (CSB++) market
  • Superfood Market by Application
    • Offline retail market for superfood market
    • Online retail market for superfood market

We at Technavio, with our comprehensive understanding of the superfood market, have been monitoring the latest industry trends and developments to create an in-depth portfolio of market research reports. These reports help our clients identify opportunities within the market and develop effective strategies to optimize their market positions. Our superfood market reports offer the following insights:

  • Superfood market size
  • Superfood market share
  • Superfood market trends
  • Superfood market growth
  • Superfood market forecast
  • Superfood market vendor landscape
  • Superfood industry statistics

Superfood Market Research: Report Catalog

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